Email signature protocols

A reminder that ACU email signatures must comply with the Brand Identity Guidelines and should not be used as a marketing tool.

It’s important that ACU email signatures project a consistent image of the university and comply with the ACU Brand Identity Guidelines.

Our official email signature template has been designed to ensure brand compliance and professional uniformity. This is particularly important given we are an organisation with many different entities including directorates, departments, faculties, schools, clinics and research institutes.

Email signatures are not a marketing tool and should not include additional promotional banners, image files or endorsements.

There are two exceptions, where a singular image may be added to the ACU signature block:

• ACU pastoral care programs: members of ACU-approved accredited pastoral care programs may have one image to depict their accreditation with that program. The Director of Marketing and External Relations (MER) must approve the program, and MER will design or approve the image.
• Christian celebrations: in the spirit of celebration, MER-approved images may be used for a set period during Easter and Christmas.

The Director of MER must approve alterations to the standard signature block. If you would like to request a signature alteration, submit an email signature variation request via Service Central.

If you have questions about changes to your signature block, please email design@acu.edu.au

Access the email signature template

To access a copy of the template or for installation instructions please visit the how to setup your ACU email signature in Outlook Service Central Knowledge Base article.